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Effectively engage your target audience with this step-by-step guide on how to identify and define your ideal customer.

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“If we intimately understand who our customers are then we can more effectively engage with them because we understand 'what makes them tick'. The persona is a powerful tool for businesses especially when it’s backed up with data and focused on actions to be taken. " 

Fabio Dos Reis

Founder and Head of Growth

What’s Inside?

This eBook gives you a step-by-step guide on HOW TO create your ideal customer avatars that you can immediately begin using in order to create more compelling sales & marketing content that will help you convert prospects into loyal customers.

What are customer personas?

What are negative personas?

How to use personas

How to create personas

Get on the flight path of Marketing success!

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